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      1. WE BRING LEAN INNOVATION APPROACHES TO FUTURE-PROOF BIGCOS

        For BigCos to stay relevant, entrepreneurial skills, mindsets, tools, and processes must be integrated to build teams of next-generation, corporate entrepreneurs who are capable of keeping existing businesses relevant and expanding into new ones.

        WE ENABLE YOU TO THINK AND ACT BOLDER BY:

        DEVELOPING AND SUSTAINING LEAN INNOVATION CAPABILITY

        We build teams of next-generation, BigCo entrepreneurs.

        Case Story: EXPLORING EMERGING TREND SPACES AND BUILDING LEAN INNOVATION CAPABILITY

        FOR A F100 COMPANY THROUGH AN ALL-IN BOOTCAMP

        TRANSFORMING AND BUILDING THE INNOVATION PIPELINE

        We transform the way teams come up with and build what’s next for the brand or product.

        Case Story: TRANSFORMING AND BUILDING AN INNOVATION PIPELINE

        FOR AN ICONIC SPIRITS BRAND THROUGH A MULTI-PHASE ACCELERATOR

        TACKLING TOUGH, STRATEGIC GROWTH CHALLENGES

        We tackle tough, strategic challenges, from setting the strategic foundation for a brand or product, to building a strategy around a new business model, to amplifying an idea pre-market, head on with an entrepreneurial approach tailor-made for an uncertain world.

        Case Story: DEVELOPING A BREAKTHROUGH TECH-ENABLED SOLUTION

        FOR A F100 CLIENT VIA AN 8-WEEK STRATEGY SPRINT

        Our Foundation

        Our Lean Growth Playbook pragmatically integrates the best frameworks and principles from tried and true approaches like Design Thinking and Jobs to be Done, with newer startup-inspired approaches like Sprint, Lean Startup, and Agile.

        Core Principles

        For each challenge we face, we constantly employ the following tried-and-true principles leveraged by successful startups to help brands push further into breakthrough ideas and strategy.

        ENTREPRENEURIAL LEADERSHIP

        Drawing from a wide depth and breadth of experience, our expert team gives valuable perspective and insight into how to tackle tough innovation and growth challenges like a true entrepreneur.

        Speed

        For both ideation and strategy challenges, our approach guides teams to work smarter and faster than they ever thought possible. Teams go from zero to hundreds of ideas (and a large handful of viable initiatives) in a fraction of the time of traditional approaches.

        ITERATION

        Multiple rounds of feedback and iteration loops are crucial for helping teams wrap their minds around complex challenges and to make the changes needed for success.

        EXTERNAL PERSPECTIVE

        Through cross-category trends and analogs, real-time consumer feedback and expert input, we give brand teams multiple lenses to help them examine their challenges in a different light.

        CONSTANT CONSUMER CONNECTION

        From the initial research phases to in-session consumer feedback and prediction market screenings, consumers offer real, actionable insights into innovation.

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